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Cook says Apple is evaluating computing costs, and the Siri AI quota plan for iOS 27 has not been finalized
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Apple CEO Tim Cook revealed during an earnings call that the company is still evaluating the computational costs and pricing model for Siri AI in iOS 27, and plans to offer upgrade options through iCloud+ subscriptions.
Previously disclosed details show that Siri AI tasks will be split for processing, performed locally on the device whenever possible to enhance privacy and reduce server costs. However, some tasks still need to be handled by Apple's private cloud computing servers, while others require calling on Google's Gemini servers.
Industry speculation suggests that access to Siri AI may be directly tied to iCloud+ subscriptions, with quotas divided by storage plans. For example, the 50GB, 200GB, and 2TB plans might correspond to increasing Siri AI usage caps. If this model is adopted, existing iCloud+ users could receive higher AI usage within their current subscriptions.
During the earnings call, Goldman Sachs asked how Apple plans to assess computational costs based on Apple Intelligence usage during the public beta phase, and whether it could recover some costs through iCloud+. Cook responded that, regarding computational costs, the plans are still in early stages and Apple has not yet formed a complete strategy. He said he believes many users will want to use this feature extensively, so Apple will offer some upgrade options on iCloud+, where users can purchase premium features and observe market reaction.
9to5Mac notes that Cook's wording was somewhat vague, with some suggesting that iCloud+ subscriptions might not automatically include higher Siri AI quotas, and users may need to purchase additional add-ons to raise limits.
At present, Apple has not clarified the specific pricing model for Siri AI. With the release of iOS 27 approaching, the way computational costs are distributed and the integration strategy with iCloud+ subscriptions will become important variables affecting user experience. Cook said the company will adjust plans based on market response, with further details pending Apple's announcement.